When I was in the process of writing my first novel,
the idea of self-publishing never entered my head. But by the time I had
completed it and was wondering what to do with it, self-publishing seemed the
obvious choice.
Like a lot of others, I tended to view self-publishing
as a route for those who were not good enough to get a publishing deal. This
was a bias that had been ingrained in me despite the fact that I have never
held contemporary fiction in high regards. I am just as susceptible to lazy
thinking as anyone else, and so the idea that acceptance by the authorities
equaled quality found its way into my thoughts, despite the fact that my
general observations have been the exact opposite. I have always tended toward
the independent film or the indie rock band. If I am looking for a book to
read, the last thing I would think to do is look on the New York Times
Bestsellers List or read some trade publication that is supposed to tell me
what is new and important at the moment.
The comparison to music says it all for me. I look at
my music collection and find next to nothing from any of the major labels.
Surely there are the established classics, The Beatles and The Kinks, just as
my bookshelves hold Shakespeare and Dostoyevsky. But when it comes to recent
music, bands like Änglagård and Echolyn stand head and shoulders above anything
I can find on the radio, despite the obvious lack of resources. Let’s face it,
the corporate influence dictates that the central focus be on the bottom line
rather than the actual worth of the art being made. Rather than allowing an
artist to express his or her opinion, focus groups, spread sheets, and people
in cubicles dictate what the final “product” should be.
If you read only the first chapter of my first novel,
The Amazing Morse, you will know that I express a dislike for “the corporate
mindset that crushed wonder”. Virtually everything you read, see or hear
nowadays is delivered through the corporate entertainment machine, or is a
reflection of same. While I believe it is still possible for an artist’s voice
and vision to get through, it is increasingly unlikely to happen, at least not
through the major channels. Corporations rule the way we think today in the
same manor the Catholic Church ruled European thought in the Middle Ages.
So deeply engrained is the corporate mindset that we are not even aware how
much it shapes our perceptions. So deeply engrained is the corporate mindset
that I held a bias against the indie writer despite all personal evidence to
the contrary.
So I am proud to consider myself an indie writer,
happy to sit outside the mainstream and thus be in a position to see and
critique the dominant paradigms of our day. My voice is wholly my own, uncensored
by any person or persons that are part of the groupthink that is inevitable in
our corporate era. Without the voice of the indie, the range of vision for our
society will constantly shrink as the variety of voices will be silenced. In
the place of innovative filmmaking, you will have a constant barrage of sequels
to Adam Sandler films.
Yes, there are obvious advantages of having the
financial and promotional backing of an established company, but the corrupting
influences are too great.
Perhaps you have found the spelling error I had in the
fourth paragraph and thought to yourself: “Strictly amateur. Assuredly, if he
had an editor, that would have been corrected.” Well, perhaps it would have
been caught. But the tradeoff would be that I would need to be branded as a
particular type of author and sold to a particular market. My writing would
then have to reflect what the market thinks is hot, rather than what I want to
write. I would be just another commodity to be sold on the market. The edge of
any point I try to make would have to be softened until it was incapable of
offending anybody. It is not my intention to offend, but it is my intention to
make a point, to tell the truth as I see it and permit the reader to decide
what my opinion is really worth. I do not need nor do I want someone to change
my writing in order to maximize profits and appeal to the proper demographics.
I just can’t think like that, and if I could, I probably wouldn’t be writing
books.
And that is why I am Indie and Proud.
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